“If you don’t keep up with the times, you keep up with the times!” There is not much time left to reach the last wagon of the digi­tiza­tion train. Indus­try 4.0 or IoT herald the era of a new indus­trial revo­lu­tion that is alre­ady in full swing.

This raises the ques­tion for every company how quickly the 4.0 Express can be reached so as not to miss the connec­tion. Howe­ver, the concerns about data secu­rity, data sove­reig­nty or gover­nance still shy away from many, with the risk of losing tradi­tio­nal markets comple­tely or having to give way to new compe­ti­tors with new busi­ness models. Private taxi services or new suppli­ers of clot­hing are just two examp­les that comple­tely change exis­ting struc­tures of service provi­ders or local suppliers.

The now presen­ted first approach of the Adva­neo data market­place offers solu­ti­ons to meet such chal­lenges in time. Adva­neo has deve­lo­ped the tools and deli­vers ideas to create new busi­ness models and inno­va­tions that can help ensure success in a smart world.