Open data is not only a treasure chest for data scientists, IT specialists and students, but is also of immense importance for companies. The use cases shown so far show practical examples of the information that can be used to gain new insights or decision-making bases for new business models, business expansions or innovations in general. Traditional market research usually offers insights into certain interest segments, while open data offers the opportunity to gain a varied and up-to-date overview of all relevant areas. More than 1 million datasets are provided in a total of fifteen categories from environment to transport to information and communications.
Open data sets are freely available on the Advaneo data marketplace. Structured and catalogued, i.e. with targeted access options without lengthy searches and high time expenditure. The use cases presented on the Advaneo homepage offer suggestions and ideas to create your own use cases and to use open data for support. As part of the DEMAND – Data Economics and Management of Data driven business project, we offer the opportunity to develop a concrete use case of economic benefit together with partners from industry.
